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AMERICAN EXPRESS GLOBAL BUSINESS TRAVEL CONFERENCES

World of Prestige with Amex Global Business Travel

American Express Global Business Travel celebrates the extraordinary talent of its top-tier travel agents with a prestigious event called "Pacesetters." Since 2015, VIVA Creative has partnered with AMEX on this grand affair.

The unforgettable annual fĂȘte rewards employee dedication and accomplishment with a special annual trip to a new, exciting destination.

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Global Event Management

Planning & Production

VIVA is responsible for every aspect of the event, from earliest strategy and design conversations to theming, graphics, videos, sessions, networking, activities, and the grand finale awards.

Sponsorship Activation

VIVA collaborates with sponsors like American, Delta, United, Qatar, Lufthansa, Etihad, and more to create custom, entertaining stage moments and branded audience activations.

Outcome

  • Enhanced Employee Engagement: Recognition events elevate morale and foster a sense of belonging among attendees.
  • Networking Opportunities: Pacesetter events create a unique platform for top performers within the organization to connect, fostering cross-divisional collaboration, and the sharing of best practices.
  • Talent Retention and Attraction: Recognizing and celebrating high achievers publicly signals a culture that values extraordinary performance, aiding in both retention and recruitment.
  • Strategic Alignment: These events reiterate the company's strategic goals and values through the recognition of individuals and teams that embody them. This alignment helps ensure that the organization moves collectively toward its long-term objectives.
  • Brand Amplification: Celebrating success in a global context showcases the brand's commitment to excellence and its appreciation for talent.

Highlights From Across the Globe

Hospitality

VIVA excels at making guests feel welcomed, valued, and cared for. With personal and attentive service, we create a warm, inviting event atmosphere.

Live Entertainment

We create standout live performances of all kinds that align with event theming and your objectives. We book and prepare talent, manage scripting and rehearsals, right up until showtime!

Themed Staging

We transform event spaces into living stories where every detail, from layout to lighting, envelops guests in a thematic world that engages the senses and evokes emotion.

Lively Expos

We create bustling hubs of interaction where attendees and exhibitors network in lively, festival-style environments that go way beyond the traditional trade show.

Bespoke Venues

From castles and wineries to yachts, ice hotels, and zero gravity aircraft, we create events in unique locations that leave a lasting impression on attendees.

Teambuilding

VIVA creates fun, engaging activities that nurture teamwork and collaboration while building relationships and a positive culture.

Celebrations

When an event calls for celebration or recognition, VIVA goes above and beyond to shine the spotlight your people.

Cultural Experiences

From culinary festivals to art exhibitions and folk dances, we create cultural experiences highlighting the rich diversity of global communities. 

Highlights From Across the Globe

Gallery

Big Energy,
Big Thinking, 
Big Results.

“Thank you for everything you do for our customers and for your contribution to powering progress through travel.”

—Paul Abbott, CEO American Express Global Business Travel